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PURE Carl Cox at Pacha Ibiza — flagship partnership execution

Our Work

Partnerships That Define Culture

From PURE Carl Cox to Resistance, Defected to emerging brands. Clients who trust us to bring their vision to life in the world's most demanding nightlife environments.

Glowing green Hydro:ICE ice pop held up against blue club lighting and laser beams
Featured
Product Launch/Ibiza/2025

Hydro:ICE / Ibiza Summer Programme

End-to-end, season-long launch and activation programme for Hydro:ICE by Magnum (Unilever). We delivered a full-scale Ibiza rollout, managing distribution, partnerships and activation across the island's most demanding environments. Operating daily across clubs, terraces and street-level touchpoints, we embedded the product directly into Ibiza's nightlife culture, reaching consumers at the peak of their experience. Featuring activations at Amnesia Ibiza and a network of 15+ venues.

Results
40,000+ direct consumer interactions
15+ venue partnerships across Ibiza's leading clubs
92% positive response rate
Resistance event with blue and green lasers cutting through fog over a packed crowd
Strategy / Operations / Marketing/Ibiza/2017 to Present

Resistance / On-the-Ground Partner, Ibiza

Game Over has been Resistance’s on-the-ground partner in Ibiza since 2017. Across multiple seasons and venues we have delivered full-scope on-island execution: offline advertising across the island, staffing, guestlist management, merchandise printing and distribution, community building and weekly strategic consultancy. Wherever Resistance goes in Ibiza, we are the team making it happen on the ground.

Results
On-the-ground partner since 2017
Multi-venue, multi-season delivery
Full operational and strategic execution
Three hands holding STËLZ Hard Seltzer cans outdoors in the sun
Boutique Distribution/Ibiza/2024

STËLZ / Brand Launch Ibiza

Strategic consultancy and distribution for Dutch drinks brand STËLZ entering the Ibiza market. Connected the brand to multiple live venues and festivals. Drove sales volume through Game Over’s new boutique distribution arm.

Results
Multiple venue and festival partnerships secured
Sales volume targets achieved
Established distribution pipeline
DJs performing behind Pioneer decks with Defected neon sign at Pacha Ibiza
PR Activation/Ibiza/2024 / 2025

Defected / Pacha Ibiza PR Activation

Complete on-island PR activation for the Defected residency at Pacha Ibiza. Managed full PR campaign throughout the season, building brand awareness and deepening the Pacha partnership.

Results
Full PR campaign delivery
Pacha partnership strengthened
Brand awareness boost
Claptone Masquerade promo team posing on beach with palm trees and branded signage
Street Promotion/Ibiza/2024

Claptone The Masquerade / Street Promotion

Street promotion, image teams, models, and pirate ship video activation for the Claptone Masquerade residency across Pacha and Amnesia. Multi-venue campaign delivering promotional content and elevating brand image across the island.

Results
Multi-venue campaign delivered
Promotional content created
Brand image elevated
Tipic Club Formentera white building exterior surrounded by golden grass fields
Venue Operations/Formentera/2024

Tipic Club / Season Management

Full bookings, operations, ticketing, and marketing for Tipic’s Formentera season. Complete season delivery managing an external venue partnership and bold market entry into the island.

Results
Complete season delivery
External venue partnership managed
Bold market entry
Electronic music crowd with hands raised at a Game Over event
Technology / Innovation/Ibiza/2023

AAA: Access All Areas / NFC Platform

AAA: Access All Areas is Game Over’s proprietary NFC-powered platform connecting fans directly to artists, venues and brands. Tap-to-unlock exclusive content, guestlist access, merchandise drops and real-time activations. Built for the modern nightlife ecosystem where physical and digital experiences merge seamlessly.

Results
Proprietary NFC platform developed
Direct fan-to-artist connection
Seamless physical-digital integration

The proof is in the work

We've delivered events, campaigns and activations across Ibiza's most demanding environments, from packed clubs to large-scale residencies.

Everything we do is built for real conditions, real audiences, real pressure, and designed to deliver results that hold up at scale.

Discuss your project